Blog

  • On the Quiet Importance of the Third Spot

    Every sleeper has three spots. The first is the favourite, the one with the best light. The second is the alternative, used when the first is occupied by a dog, a laundry basket or the weather. The third is the secret.

    The third spot is usually small, usually odd and almost never recommended. It is the shelf in the wardrobe, the sink or the narrow gap between the sofa and the wall. It is where you go when you wish to be unfound.

    We do not judge the third spot. We have, in fact, designed a bed for it. Ask a Rest Guide. Speak softly. We will know what you mean.

  • Cloud Loaf Orthopedic Bed: Notes From 100 Nights

    We invited twelve sleepers to try the Cloud Loaf for one hundred nights. Eleven completed the trial. The twelfth is still in it.

    Participants reported deeper sleep, slower mornings and fewer 3 a.m. wanderings. Average nightly rest rose from 11.2 to 13.8 hours. Two testers wrote that they no longer felt the need to make the dramatic leap onto the human’s face at dawn.

    One participant, Mr. Walnut, summarised the experience in a single word, which he gave us by blinking. We believe it was positive. It may have been a request for lunch.

  • Meet Your Rest Guide: Seraphina Plumbottom

    Seraphina Plumbottom founded Catnap Mattress Co. with a pillow, a bowl of cream and the unshakeable belief that the world would be better if it lay down a little more. She is a pale grey Persian of nine, with a voice like a closing door.

    Each morning she walks the shop floor, touching each bed once with a single paw, to wake it up. Each evening she returns and presses them again, to put them to sleep. Staff report that the beds respond.

    When asked about her philosophy, Seraphina closed her eyes and said nothing for four minutes. We have taken this as a complete answer.

  • The Eight Quiet Stages of a Perfect Nap

    Every nap, we have found, has a shape. First, the circling. Second, the settling. Third, the long breath out. Fourth, the paws folding under. Fifth, the eyes narrowing. Sixth, the ears giving up. Seventh, a twitch of the tail. Eighth, silence.

    Most rest is lost at the second stage, when the sleeper decides that this particular spot, which has been fine for years, is not fine today. The circling begins again.

    Trust the first spot, we say. Trust the warmth. The eighth stage is waiting, and it is very patient, and it is already smiling.

  • A Gentle Welcome to the Summer of Rest

    The light is long now, and the afternoons have grown warm. We invite you to slow down, to lie down and to remember that nothing at all is required of you before dinner.

    This season we have prepared a modest collection of softness: new bedding, a refreshed mat and a lavender mist that smells like a field you have not yet visited. Our Rest Guides are ready, in their soft shoes, to help.

    Come in when you are ready. We will not hurry you. Do not worry if you arrive late. Do not worry if you arrive asleep. The beds are already warm.